Saturday, July 31, 2010

My etsy shop is (almost) open!

I'm very excited. The other day I received the graphics from Lynda, of ExquisiteExpressions (http://www.exquisiteexpressions.etsy.com/), for my Etsy shop. She surpassed my expectations, and I would therefore recommend her to anyone starting or revamping their shop. I sent her some product photos and some notes on what kind of style and tone I wanted, and she nailed it. The day that I uploaded my banner and avatar to my etsy shop finally made the whole venture seem real. Never mind that I don't have any items listed yet (small detail). Check out my banner:

She captured the elegant, feminine and classy look that I wanted and maintained a custom look by using my earrings. The business card is just as lovely and I can't wait to get them printed:




The other shop that I have (sort of) opened is called MyFirstJewellery and focusses on birthstone and heirloom jewellery for girls. For these graphics I sent her a few photos of my daughter Lauren, taken a couple of years ago. She was spinning around in her fancy dress before we left for a family wedding. I thought these pictures would evoke the spirit of this shop perfectly. Here's what she did with the banner:



And the business card:


Wow. What talent. Paying for graphics was some of the best money I ever spent. After all, I know what I am good at, and it is not graphic design. I see sellers in the etsy forums all the time, asking why they have no sales, what can they do to improve their shops, and when I look, their shops have banners that are obviously made themselves or cut-and-paste banners with no originality. Now, I'm not saying that a banner will make or break your shop, but it IS the first thing that customers see. Why would you not pay the $20, $30 or $40 to have an expert make it right? I'm so glad I did.













6 comments:

  1. Sensational work! Definately worth the investment. Best of luck on your Etsy shop opening!

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  2. Gorgeous designs! You definitely made the right choice to pay a professional.

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  3. Those are gorgeous!! You're really making me rethink my own banner and cards, :S.

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  4. oh wow, those are really spectacular!

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